Looked After Child Full Logo - Primary Trasnsparent

looked-after-child-logo-misuse-guidelines

A grid of nine examples demonstrating incorrect usage of the Looked After Child logo, each with a red strike-through. Examples include removing elements, blurring, changing colors, condensing, confining in a shape, using the wordmark alone, adding a drop shadow, using as a pattern, and rotating the logo, all labeled with 'Don't' instructions.

This image presents a critical ‘Logo Misuse’ section from the Looked After Child brand guidelines, visually detailing nine specific ways the logo should not be used. Each example, featuring the stylized adult and child figures with the ‘LOOKED AFTER CHILD’ wordmark, is clearly marked with a red diagonal line and a concise instruction like ‘Don’t blur logo’ or ‘Don’t change color of elements’. This comprehensive visual guide is essential for all professionals, foster parents, and local authorities associated with the platform to ensure consistent, respectful, and authoritative representation of the brand’s dedication to children in care.